When Abigail Lee joined the skincare start-up, Ren, she was straight out of university and had just moved to London.
Lee told CNBC that she was a fan of the brand having tried its products at a counter in upscale British store Harrods a few years previously. While studying, she sought an internship at Ren, which turned into a full-time role. As the firm was small, it was easy to make connections, Lee said. "You [didn't] have to wait to go to the water [cooler] to speak to somebody, it was just the culture that the two founders built … [a] family-type of culture, really, it breaks down those barriers."
Soon, she had befriended a Spanish colleague, Eva, the firm's head of customer service, and the two became close. "She's 10 or 12 years older than me … and I would say I was much more serious about things. And she taught me how to laugh at myself." Although the two would occasionally clash in meetings, "[we'd] then get up and go to Waitrose to go for lunch … The space that the founders created was the platform, and then the rest was up to us," Lee said.