About the Book

In The $100 Startup, Chris Guillebeau shows you how to lead of life of adventure, meaning and purpose – and earn a good living.

Still in his early thirties, Chris is on the verge of completing a tour of every country on earth – he’s already visited more than 175 nations – and yet he’s never held a “real job” or earned a regular paycheck. Rather, he has a special genius for turning ideas into income, and he uses what he earns both to support his life of adventure and to give back.

There are many others like Chris – those who’ve found ways to opt out of traditional employment and create the time and income to pursue what they find meaningful. Sometimes, achieving that perfect blend of passion and income doesn’t depend on shelving what you currently do. You can start small with your venture, committing little time or money, and wait to take the real plunge when you're sure it's successful.

In preparing to write this book, Chris identified 1,500 individuals who have built businesses earning $50,000 or more from a modest investment (in many cases, $100 or less), and from that group he’s chosen to focus on the 50 most intriguing case studies. In nearly all cases, people with no special skills discovered aspects of their personal passions that could be monetized, and were able to restructure their lives in ways that gave them greater freedom and fulfillment.

Here, finally, distilled into one easy-to-use guide, are the most valuable lessons from those who’ve learned how to turn what they do into a gateway to self-fulfillment. It’s all about finding the intersection between your “expertise” – even if you don’t consider it such -- and what other people will pay for. You don’t need an MBA, a business plan or even employees. All you need is a product or service that springs from what you love to do anyway, people willing to pay, and a way to get paid.

Not content to talk in generalities, Chris tells you exactly how many dollars his group of unexpected entrepreneurs required to get their projects up and running; what these individuals did in the first weeks and months to generate significant cash; some of the key mistakes they made along the way, and the crucial insights that made the business stick. Among Chris’s key principles: if you’re good at one thing, you’re probably good at something else; never teach a man to fish – sell him the fish instead; and in the battle between planning and action, action wins.

In ancient times, people who were dissatisfied with their lives dreamed of finding magic lamps, buried treasure, or streets paved with gold. Today, we know that it’s up to us to change our lives. And the best part is, if we change our own life, we can help others change theirs. This remarkable book will start you on your way.

About the Author

CHRIS GUILLEBEAU is the author of the New York Times bestsellers The $100 Startup and The Happiness of Pursuit, and the Wall Street Journal bestseller Born for This. He is creator and host of the annual World Domination Summit, a gathering of cultural creatives that attracts such speakers as Susan Cain, Brené Brown, and Gretchen Rubin. Guillebeau speaks at dozens of events, companies, and universities, including Google, Facebook, SXSW, Evernote, LeWeb, and more. He recently completed a personal quest to visit every country in the world.

About the Reviews

Didn't know what to expect so was pleasantly surprised (probably because the title evoked "get rich fast"). Things I liked: 1) thorough coverage of all things related to conceiving, test driving, launching and growing a micro business. 2) case studies and realistic financials: perfectly highlighted the diverse range of product and services that can be offered through such a model of micro business. The financials are realistic numbers, therefore setting reasonable expectations (hopefully) for people who might consider trying or benchmarking. 3) The discussion about scaling vs. keeping it small is a very interesting one: I liked that the author presented real-life cases for either scenarios for food for thought instead of advocating one or the other (e.g. presenting a single "formula" as the golden rule that all shall follow)--I can see how this particular decision can be case sensitive and there really is no "right" answer as long as it works for the entrepreneur! 4) Keep hearing the term "the gig economy" these days and this book now gives me a window into a world of side-hustle and micro businesses that I was not previously aware of or super interested in. Enjoyed the book a lot, and might be considering trying my hand at some side-gigs. I mean, why not?

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I am a student at University of Baltimore, and this book was assigned to me for my survey Entrepreneurship course. I thoroughly enjoyed “The $100 Startup,” and think it would be very useful for Entrepreneurship students because the reading is straightforward and concepts are easy to follow. Some people believe that it takes at least tens of thousands of dollars to start a business. However, Guillebeau offers a more relatable perspective in “The $100 Startup.” He provides a blueprint on how to produce a quality product or service that consumers will value enough to pay for. What I really enjoyed about the book is that the author interviewed real business owners that met his criteria. This includes a unique business model, using no more than $1000 in startup capital, and no special skills. The business had to have earned at least $50,000 in net income and had to disclose their income. Also the business required fewer than five employees. Part One shares the various reasons why people go into business for themselves and the demographics of the business owner and their customers. The second part of the book outlines various but simple business plans, marketing and launching techniques. The last part focuses on expanding the business into chains, franchises and how to overcome major challenges. Micro-entrepreneurs have been around since the beginning of time, and the concept should not be confused with “get rich quick” schemes. With focus and hard work, it is possible for anyone to work for themselves.

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While some of the information contained in this book might be "well, duh!" I did not find that to be the case. I just finished reading the book and I have to say that I have found it to be very, ver useful. I have my own business, but was struggling with ways to make it more fun, challenging and profitable. " The $100 STARTUP" Has provided me with new ideas that are simple to implement. When creating or growing a business, many things are a leap of faith: if you are willing to take it this book will help you.

Product Info

Hardcover: 304 pages
Publisher: Currency; 1 edition (May 8, 2012)
Language: English
Average Customer Review: 4.4 out of 5 stars 1,398 customer reviews

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