About the Book

Achieve "Massive Action" results and accomplish your business dreams!

While most people operate with only three degrees of action-no action, retreat, or normal action-if you're after big goals, you don't want to settle for the ordinary. To reach the next level, you must understand the coveted 4th degree of action. This 4th degree, also know as the 10 X Rule, is that level of action that guarantees companies and individuals realize their goals and dreams.

The 10 X Rule unveils the principle of "Massive Action," allowing you to blast through business clichŽs and risk-aversion while taking concrete steps to reach your dreams. It also demonstrates why people get stuck in the first three actions and how to move into making the 10X Rule a discipline. Find out exactly where to start, what to do, and how to follow up each action you take with more action to achieve Massive Action results.

Learn the "Estimation of Effort" calculation to ensure you exceed your targets

Make the Fourth Degree a way of life and defy mediocrity

Discover the time management myth

Get the exact reasons why people fail and others succeed

Know the exact formula to solve problems

Extreme success is by definition outside the realm of normal action. Instead of behaving like everybody else and settling for average results, take Massive Action with The 10 X Rule, remove luck and chance from your business equation, and lock in massive success.

About the Author

Grant Cardone is a New York Times bestselling author, international sales expert, sales trainer, and motivational speaker. He has created three multimillion-dollar companies, including Cardone Training Technologies, Cardone Group, and Twin Capital Management. He lives in Los Angeles with his wife Elena Lyons and their daughter Sabrina. For more information, please visit www.grantcardone.com.

About the Reviews

Is a must for your mind. I was reading the one start reviews and wondering what in the heck those people were expecting. Scientific and statistical jargon to motivate them? NO. All of the content in this book is simple and intended for practical application. This book can be read in 2 hours but the concepts are eternal. Grant is like a father that plainly informs you of reality. It's simple: If you don't 10x your actions, you can expect a 0.25x life standard.

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After reading "Sell or be sold" by Grant I was very intrigue on what the 10x way was, so I decided to read this book as well, and as it was on the previous book, Grant deliver its message direct with no sugar coating anything.

It was an easy read that took me a week to read. The one thing that mostly stuck with me from this book is that success is your duty, not an option, but your duty and obligation. What it means to me is that you are the one and only architect of your life, your world, and it is your responsibility to go after all your dreams no matter how crazy people think they are.

Keep striving for more always!

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Great book. Gets right under your skin. I got it as an audio book and have enjoyed it so much to the point that I'm thinking going through it again. There is no "discovery" and there is no magic in the content - if you are responsible for your own actions - this book most likely is going to help you BIG time. If however, you want to sit and do nothing - save your money and buy a comic book. This book is not motivational - the book makes you think, plan and act at your own will. If you want that additional push from the cliff and ready to fly - buy this book. Read and apply.

Product Info

Hardcover: 240 pages
Publisher: Wiley; 1 edition (April 26, 2011)
Language: English
Average Customer Review: 4.6 out of 5 stars 1,283 customer reviews

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