The dangers that poor sleep poses to human beings have been well-documented, Entrepreneurs, in particular, are susceptible to those risks. We work long hours, are prone to stress, and carry loads of information in our brains. None of these habits are conducive to good sleep.

Moreover, business owners are particularly eager to embrace a “too busy” status as a badge of honor or strength. We don’t stop to think about what it really means - that we aren’t efficient enough to get our work done in a reasonable workday.

Noted entrepreneur and inventor Elon Musk fell victim to this faulty thinking in a big way, as evidenced by an interview he gave to The New York Times in August 2018. In that interview, he attributed a string of business and personal crises to 120-hour workweeks.