As an entrepreneur, your life immediately becomes easier the moment you realize it's happening one conversation at a time. As soon as this concept fully takes root in your DNA, you instantly get that the quality of your life -- and your business, your relationships, etc. -- is a direct reflection of the quality of your conversations.

The majority of these conversations come and go, but on average, every single entrepreneur engages in six to nine significantly meaningful conversations per day that will influence their future. Sales, marketing, hiring, customer service, innovation and mindset are topics filled with tough conversations. When these tough conversations are navigated successfully, they become highly profitable conversations and yield the results you desire.

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