The following excerpt is from Scott Duffy’s book Breakthrough. Buy it now from Amazon | Barnes & Noble | iBooks | IndieBound

How can you make the entrepreneurial economy work for you? Today, change occurs at an exponential rate, and the pace of innovation is unparalleled. The cost for an entrepreneur to jump into a market has dropped dramatically and is no longer a barrier to entry. The internet, mobile technologies, and a virtual workforce have eliminated many of the advantages once held by big businesses with deep pockets.

This shift represents a big problem for big business. The deep-rooted cultures at most large companies make it difficult for them to keep up. If they remain inflexible and unwilling to change the way they approach today’s competitive world, they’ll die from the inside out.

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