No matter how original your small business idea is, you’re going to have competitors in multiple verticals. To stand out, you’ll need to claw your way to Google’s front page — but you can’t do that without some SEO and keyword know-how. These tools will help you untangle the complexities of SEO and keyword selection, so you can get your business in front of the right customers.

This tool gives you insider insight into your competitors’ online marketing strategies. RankStat allows you to find keywords that any domain or URL is ranking for in Google. This lets you see which competitors are leaving you in the dust, and which ones you’re outpacing.

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