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They outgrow them in hours. They cost a fortune, and you always need more. They have graphics and slogans that seem to reflect the biases more of the people who buy them than the people who wear them. You’ve probably guessed the topic: children’s clothing. The $70 billion global market is filled with long-standing brands and thousands of short-lived competitors. With globalization and online marketing smoothing many of the logistical challenges of the children’s apparel industry, it’s becoming an explosive market with huge potential for the right business model.

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