Mistakes happen to all of us. Second-year Major League Soccer team FC Cincinnati had an untimely one on Thursday while it was rolling out on Twitter the welcome mat for new head coach Jaap Stam, who played for the Netherlands in the 1998 World Cup.

Fortunately, FC Cincinnati had the social-media savvy and good humor to go along with a momentary setback Thursday when one of its tweets regarding Stam appeared to feature, well, someone that was not Jaap Stam (although the likeness is somewhat comparable. It's also been reported Stam was misidentified by the photo service in the caption, which never helps content producers).

What resulted from the mishap, which the club corrected with a subsequent tweet playfully acknowledging the confusion, might have been a good thing as more people seemed to learn of FC Cincinnati's head-coaching hire. 

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